Experience Jordan Adventures

Story

Experience Jordan Adventures was established in 2013 after founders Mark, Matt, and Ayman shared a vision of introducing travelers to Jordan's beautiful wilderness and welcoming people. The company creates adventure experiences that support economic development in the country's peripheral areas while maintaining ethical business practices and caring for staff and the environment.

Every journey is inspired by real adventures and is designed to help you discover Jordan's authentic treasures. Whether you want to go sightseeing, hiking, cycling, or enjoy a family adventure, Experience Jordan Adventures creates the perfect itinerary for your travel style. Stay with a local family, sleep under millions of stars in the desert, cook traditional Arabic food, explore vibrant local markets, or ride a camel for an unforgettable cultural experience.

Experience Jordan Adventures specializes in adventure and experiential travel, offering hiking, biking, and immersive sightseeing tours led by experienced local guides. Every tour takes you beyond the usual tourist routes to discover Jordan's true highlights, meet local people, experience genuine hospitality, and enjoy the flavors of the Middle East. Every itinerary encourages you to engage with local culture, hear personal stories, and explore some of the world's most remarkable natural wonders. By the end of your journey, you gain meaningful experiences, new perspectives, and lasting memories that transform the way you see Jordan.

Mission

“Improving lives through adventure tourism in Jordan.”

Experience Jordan Adventures strives to improve the lives of our customers, employees, suppliers, and the wider community by:

• Delighting our customers through outstanding experiential and adventure tours of Jordan, while promoting environmental conservation and cultural respect.
• Employing passionate individuals committed to fostering positive impacts on Jordan’s environment and society.
• Creating thrilling, meaningful, and fulfilling careers for our staff, incorporating sustainable practices in our operations to minimize our ecological footprint.
• Establishing shared prosperity for our owners, employees, and partners, all while prioritizing environmental sustainability and contributing to the local community’s well-being.

Vision

Experience Jordan Adventures seeks to fulfill our mission of “Improving lives through adventure tourism in Jordan” AND to be financially and ethically successful

• as the leading provider of adventure and experiential tours of Jordan,
• through continually innovating, pioneering, and developing the growth of adventure tourism in Jordan
• in a socially responsible and environmentally sustainable manner.

Travelife Certified

Experience Jordan Adventures is proudly Travelife Certified, recognizing its long-term commitment and leadership in sustainability and corporate social responsibility. The company meets more than 200 sustainability criteria covering office management, tourism products, international business partners, and customer information. The Travelife standard aligns with ISO 26000 Corporate Social Responsibility principles, including environmental protection, biodiversity, human rights, and labor relations, and fully complies with the UN-supported Global Sustainable Tourism Criteria.

Sustainable Tourism

Travel responsibly with Experience Jordan Adventures by choosing experiences that balance economic, social, and environmental benefits for both present and future generations. Sustainable tourism addresses the needs of travelers, the tourism industry, the environment, and host communities. As a trusted tourism operator, Experience Jordan Adventures promotes responsible travel practices by offering experiences that help protect and restore the environment while creating stronger communities and better opportunities across Jordan.

Environmental Responsibility

Experience Jordan Adventures demonstrates a strong commitment to environmental conservation through responsible travel practices. Every tour includes an environmental awareness briefing that encourages you to protect nature and travel responsibly.

Reducing Waste

Experience Jordan Adventures minimizes waste through practical sustainability initiatives. Ongoing digitalization reduces paper consumption, while reusable water bottles and refill stations replace single-use plastic bottles and cups during tours. The company also reduces plastic waste by replacing disposable lunch packaging with reusable lunch boxes supplied by local partners. These initiatives have prevented thousands of single-use plastic bottles from being used each year.

Low-Impact Transportation

Many experiences feature hiking, one of the lowest-carbon and least environmentally damaging forms of transportation. Cycling tours provide another enjoyable, low-impact way to explore Jordan while reducing environmental footprints.

Protecting Natural Areas

Experience Jordan Adventures respects the regulations established by protected area authorities, including the Royal Society for the Conservation of Nature and the Aqaba Special Economic Zone Authority. By visiting protected areas such as Dana Nature Reserve and Wadi Rum Protected Area, you directly contribute through entrance fees that help support ongoing conservation efforts.

Wildlife Protection

Licensed guides receive training to minimize disruption to natural ecosystems while sharing the ecological and cultural importance of Jordan's wildlife. Every experience encourages responsible wildlife viewing and promotes greater appreciation for the country's natural heritage.

Water Conservation

Water conservation remains essential in Jordan due to limited water resources. Experience Jordan Adventures encourages you to take shorter showers and provides information about Jordan's environmental and political water challenges. The company also carefully selects partners that demonstrate responsible water management practices.

Responsible Animal Welfare

Experience Jordan Adventures carefully selects operational partners that follow recognized animal welfare guidelines, including recommendations from the Brooke organization. Special attention is given to working animals in destinations such as Petra and to donkeys used during hiking trips. You receive guidance that helps prevent animal overloading and supports the ethical treatment of animals throughout every journey.

Social Responsibility

Experience Jordan Adventures creates positive social impact by supporting local communities throughout Jordan. The company prioritizes partnerships with local guides, family-owned businesses, and community-based initiatives so tourism benefits reach local people. Meaningful cultural interactions help preserve traditions, protect heritage, and foster mutual understanding between travelers and host communities.

Economic Responsibility

Experience Jordan Adventures strengthens local economies by sourcing products and services locally and supporting small and medium-sized businesses throughout its supply chain. By partnering with local service providers, the company helps create employment opportunities, supports entrepreneurship, and builds stronger, more resilient communities across Jordan.