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Khiri Travel Group

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Khiri’s founder, Willem Niemeijer, had worked in the Thai travel industry since 1987, the year of the highly successful “Visit Thailand” campaign. In 1992, Willem was amongst the first group of journalists and travelers to journey overland from Bangkok to Danang in Vietnam. From there, he continued his solo travels to Cambodia. 

Meanwhile, Khiri’s co-founder, Frans Betgem, was leading adventurous tours in Vietnam. Despite having to work with the country’s heavy-handed bureaucracy, he traveled up and down Vietnam at least 15 times.

These travel experiences were the inspiration to start Khiri Travel. The company first started as a DMC dedicated to offering these four countries as one incredible destination.

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Story, Mission and Vision

Story
Khiri Travel believes in Tourism for Positive Impact, creating meaningful journeys that benefit both travelers and the destinations they visit. For more than 33 years, Khiri Travel has built a reputation for consistency, integrity, and excellence by following core values that shape every decision and experience. When you travel with Khiri Travel, you experience the passion for travel, destinations, and local people that inspired the company’s founders. You also benefit from the expertise of regional teams who combine local knowledge with a global perspective to design authentic and inspiring journeys. Khiri Travel values trust, long-lasting relationships, teamwork, and creativity, while continuously seeking innovative ways to create experiences that capture the true essence of every destination. Every journey reflects a commitment to conservation, community, culture, and commerce, ensuring your travels leave a positive and lasting impact.

Mission
As a leading destination management company, Khiri Travel delivers creative and personalized itineraries with the highest standard of service to discerning tour operators worldwide. Khiri Travel holds itself accountable for the 4C’s:

Conservation, Community, Culture, Commerce

Vision
Khiri Travel's goal is that our passionately designed travel experiences – regardless of travel style and budget – provide unforgettable, authentic, high-quality experiences for the travelers, as well as an effortless, inspiring way to contribute positively to the conservation of the communities and destinations we travel to.

Responsible Travel

Tourism for Positive Impact

Travel with purpose through Khiri Travel's commitment to sustainable tourism. As one of Asia’s leading destination management companies, Khiri Travel grows its business responsibly by maximizing the positive impact of tourism on individuals and local communities while minimizing environmental and socioeconomic impacts. You experience authentic, responsible travel products designed to make responsible travel more accessible, while suppliers receive education and support to adopt better sustainability practices.

Corporate Sustainability

Khiri Travel remains committed to responsible destination management and sustainable tourism through more than 30 years of operation. The company commits to:

  • Comply with all relevant legislation and embed sustainable tourism principles into its core business.
  • Use its business position to drive sustainability across destinations.
  • Preserve the environment and continually improve environmental performance.
  • Optimize social impact to enhance local livelihoods.
  • Provide information, training, and support to staff and external partners to encourage sustainability.
  • Share sustainable product information that helps you choose more responsible travel options.

Responsible Experiences

Khiri Travel develops responsible travel experiences that create meaningful benefits for destinations while protecting local cultures, communities, wildlife, and the environment. Every experience promotes positive interactions and supports sustainable tourism practices.

Responsible Supply Chains

Khiri Travel strengthens responsible tourism by working with recognized sustainability initiatives and industry partners.

  • IDSC Indonesia: As a member of the Indonesian DMC Sustainability Collaboration (IDSC), Khiri Travel supports sustainability and health and safety assessments throughout its supply chain.
  • Responsible Hotel Assessment with Hotel Resilient: Khiri Travel collaborates with Hotel Resilient to promote social, environmental, and economic sustainability through Responsible Hotel Criteria and Advanced Sustainable Audits.
  • 4Cs Framework: As a member of The Long Run, Khiri Travel demonstrates continuous improvement across the four pillars of Conservation, Community, Culture, and Commerce.
  • Khiri Reach: Travel products support projects funded by Khiri Reach, the charity foundation of Khiri Travel, which focuses on grassroots initiatives that benefit communities, animals, and the environment across destination countries.
  • Sustainability Commitment: Travel products operate responsibly with zero tolerance for harmful actions toward local communities, children, animals, or the environment. Khiri Travel promotes positive interactions while minimizing negative impacts for everyone involved.

Protecting the Environment

Khiri Travel actively reduces environmental impact through practical sustainability initiatives.

  • Reduction of Plastic Waste: Through the Refill Not Landfill initiative, Khiri Travel encourages the use of reusable water bottles and registers destination offices as refill stations whenever possible.
  • 4Planet: Khiri Travel Sri Lanka partners with travel agents to introduce reusable 4Planet bottles during trips, helping reduce plastic waste and protect Sri Lanka’s oceans.
  • Climate Response: Khiri Travel measures office energy consumption, promotes low-impact transportation, invests in energy-efficient equipment, and encourages electricity conservation to reduce carbon footprints. Most Carbon Offset Fees included in client itineraries fund social and environmental initiatives managed through Khiri Reach across Thailand, Laos, Vietnam, Myanmar, Sri Lanka, Indonesia, and Cambodia.
  • Environmental Awareness: Khiri Travel signs the Global Climate Pledge 2023 as a business organization and encourages staff to commit to climate action individually.

Animal Welfare

Khiri Travel protects animal welfare by following the Global Standards for Animals in Tourism and the Five Freedoms. Wildlife and animal-related excursion providers undergo assessment to ensure animals experience:

  • Freedom from hunger and thirst.
  • Freedom from discomfort.
  • Freedom from pain, injury, or disease.
  • Freedom to express normal behavior.
  • Freedom from fear and distress.

Khiri Travel also rejects the purchase of animals or wildlife products, particularly endangered species listed by the IUCN Red List and CITES. This includes shells, corals, turtle products, fur, skins, rhino horn, ivory, pangolin scales, endangered-species medicines, shark fin soup, turtle soup, wildlife-based alcoholic beverages, and other products that contribute to illegal wildlife trade.

As a sponsor and member of Too Rare To Wear, Khiri Travel supports global efforts to educate travelers about turtle shell souvenirs and encourage responsible purchasing decisions.

Supporting Destinations and Communities

Khiri Travel actively protects children, empowers communities, and promotes ethical business practices throughout its destinations.

As a ChildSafe Star Partner since 2023, Khiri Travel reinforces its commitment to child protection by training every staff member to recognize children's issues in tourism and respond appropriately while developing travel products that create positive outcomes for children.

Khiri Travel complies with national and international labor laws across every destination. The company prohibits child labor and forced labor, provides fair and equal opportunities for staff, and continually works to make offices safer, healthier, and greener. Through ongoing community initiatives, Khiri Travel helps create destinations that become better places for local residents and future travelers.

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