HX, under the Hurtigruten Group, is one of the world’s leading adventure travel brands, offering unique small-ship and land-based adventures from pole to pole.
Since 1896, they have been guiding curious travelers on thoughtful expeditions to some of the world's most awe-inspiring destinations. Today, they are leaders in expedition cruising, taking guests from the pristine wilderness of the Arctic to the Galápagos Islands and offering close encounters with Antarctica's penguins aboard their stylish, purpose-built expedition ships. They continue their mission to transform the way people experience the world.
Taking Sustainability Seriously
They support 41 environmental, cultural, and social projects in 11 countries, including initiatives to protect endangered orcas, Galápagos seabirds, vulnerable Greenlandic children, and promote storytelling for Itquamavit elders. They hope these efforts will create lasting change.
Saying Goodbye to Unnecessary Single-Use Plastic
In 2018, they became the first expedition company to ban non-essential single-use plastics. Their ships no longer use plastic cups, straws, or cutlery, and they offer natural wool clothing instead of microplastic-made fleeces. Guests receive complimentary reusable bottles, saving up to 1,000 plastic bottles daily on larger ships.
Inspiring Environmental Ambassadors
They aim to inspire environmental ambassadors through their expedition cruises, with the Expedition Team offering lectures on climate change and ocean plastic. By engaging with nature, they hope guests will feel motivated to protect the planet and share their experiences.
Connecting With Communities
They support local communities by sourcing food and excursions from local suppliers, boosting livelihoods while respecting cultural values. Their goal is to create positive interactions and authentic experiences that benefit both guests and communities.
A Footprint They’re Proud Of
Guests observe wildlife from a safe distance, ensuring the welfare of the animals and themselves. Their goal is to leave only footprints and take only pictures.
Working Together as One
Sustainability requires industry collaboration. As founding members of AECO and members of IAATO, they promote sustainable tourism in polar regions, limiting mass tourism and protecting fragile environments.
Serving Plant-Based Food
Their menus offer various plant-based dishes to promote healthier living. Food waste management programs have resulted in a 22% reduction in waste per guest in 2023.
Investing in Greener Tech
The construction of their hybrid-powered ships, MS Roald Amundsen and MS Fridtjof Nansen, represents their largest investment in nearly 130 years. These ships reduce carbon emissions by over 20% compared to similar vessels. They stopped using heavy fuel oil over a decade ago and advocate for its global ban.
HX Foundation
HX believes that exploration broadens perspectives and inspires, but it also comes with responsibility. Expedition cruising can positively impact the places visited by restoring marine ecosystems, protecting endangered animals, and supporting local communities.
Established in 2015, the HX Foundation, funded by the onboard Green Stay program, charity auctions, and guest donations, supports meaningful projects worldwide. Since its launch, the foundation has backed over 150 projects in 23 countries, actively engaging in each initiative and measuring its impact, all aligned with their mission to preserve wildlife, combat marine litter, and support local communities.
The trip was terrific with great planning on your part. Most of the adventures were not mainstream and somewhat off the beaten path which made it especially enjoyable!! We felt taken care of and you all were readily available to respond to questions and issues. I would highly recommend your company and friends have already expressed interest based on our pictures and excitement.
Gale Cantor
1 day ago
Really enjoyed Thatch Caye. The staff was great. Really liked our guide Raffi. And snorkeling at night was wonderful.
Cheryl Brenton
5 days ago
The persons I spoke with knew the material. I wont know until I actually take the trip if it was all correct but at this point they were helpful in finding a trip that met my criteria
SS
1 week ago
Creating a checklist was very beneficial and meeting objectives on certain dates helped as well (to keep my trip organized). The Adventure Travel personnel helped keep me on track which is why my trip was so successful. Communication from both travel agencies (AT/MT) was vital.
Iziah Carthens
1 week ago
This is an amazing company to work with. I generally do not use tour companies as I am more of an independent traveller so I was slightly reticent. They were fantastic from the start - 10/10 - from lining up a phone call to discuss requirements, then their ongoing communication in the lead up to the tour and during it (thank you, Franny and Phen). They also explored cost-effective options (eg group transfers). The tour was in Patagonia so Adventure Life organised a pickup from the El Calafate airport to the El Chalten accommodation, two day hikes with a private guide and then to the El Calafate accommodation. A tour coordinator came to the hotel to explain, using the maps, what was involved in each day tour and what should be expected, and patiently answered all questions. The tour guide Marcos was excellent - very professional, knowledgable, communicative and at all times felt very safe with his navigational skills (important in the Patagonian wilderness). On the second day I forgot to take hiking poles so Marcos kindly gave me his. I honestly wouldn't have changed a thing and would happily recommend and book through them again.
Petrina Sta
1 week ago
Adventure Life has been great throughout my planning process for our up and coming Galapagos cruise. Kevin Moore, in particular, was very helpful in assisting me in making choices and providing me with options. He was also very patient, as I worked through figuring out what I really wanted in this vacation.
